Finding a Good Copywriter
If you're interested to earn money online, you're going to have to have a site. If you want that site to generate income, it needs to be written extremely well. Unless you are already a copywriter yourself, it's smart to engage the services of someone who is well-qualified to write the text for your website. An expert copywriter will generate a lot more cash than you would ever even be able to hope to see if you tried to do all of the writing by yourself. Obviously, though, not every copywriter is as good as every other copywriter. Some copywriters are very gifted. Some dream of having talent but are simply trying to make a few bucks because they've heard that online copywriting is simple. Here is how you can tell the good from the bad.
Does the writer have his or her own web site? Any copywriter who is itnerested to compose web copy needs to have a site that features their biography, a resume, a couple of samples and anything else they want to share. If they don't have a web site of their own, how will they be able to help you with your own website? Observe the copy on their website too. If you notice several grammar and spelling errors, this is a terrible sign.
Do you react favorably as you are reading the text on the writer's website? This involves more than just noticing grammar and spelling errors. Do you have any kind of emotional reaction to the copy on the website? Does it move you to like the copywriter? Does it make you feel like you want to find out find this more about the writer and keep on reading? Does it make you feel like you want to hire that copywriter right away? Does it make you want to run away? Does website copy make you angry? All of these are vital responses and you need to pay attention to them.
Research the copywriter's background a bit. Seek reviews on third-party websites and forums. It's not likely that you will come across any negative reviews on the writer's own site. Do a search online for the copywriter's name to discover if there are any reviews or personal testimonials that are not run and can't be falsified by the writer you are checking up on. Look closely at these reviews and recommendations. Ask the copywriter to furnish you with one or two references. Be sure that you follow up and actually make contact with those references so that you can get an honest opinion from them.
Make sure you spend some time going through the samples supplied by the writer. Ask the writer to send you several samples that aren't already provided on the web site. This is particularly crucial if the copywriter states he or she is an expert in a particular field. When the writing reads like it was copied from Wikipedia or is especially vague, you need to find a different writer.
There are many different ways to discover if a copywriter is worth spending your money. It is essential to do your homework and look beyond the writer for information as to his/her reputation and character.